About Us

Welcome to Current Charm — where little things tell big stories.

Current Charm began with a spark of creativity and a shared love for meaningful details. Founded by two creatives in the heart of Los Angeles County, we set out to create more than just accessories — we wanted to build keepsakes. Tiny treasures that feel personal, playful, and full of heart.

Not just accessories. A way of seeing the world.

We don’t believe in throwaway trends or one-size-fits-all style. We believe in small things that speak quietly but deeply — things that carry a feeling, a texture, a story.

Our charms are thoughtfully designed and curated into collections that explore themes like nostalgia, joy, curiosity, and connection. Each piece is carefully selected for its form, tone, and meaning — some playful, some poetic, some bold, some soft — all made to feel personal and designed to stay with you.

We're not here to sell perfection. We're here to offer intention.

Our community is made up of people who don’t want more things — they want better ones. Things with charm. Things that last. Things that feel right.

Whether you’re shopping for yourself or someone special, we hope our creations make you smile, spark a memory, or start a conversation.

✨ Carry what moves you. Leave behind the rest.

Stay charming,
Current Charm